• Cakes,  Cookies,  Desserts,  Other

    King Arthur Flour Chewy Whole Wheat Brownies: The Lost Recipe

    To: Bill Tine, Vice President of Marketing, King Arthur Baking CompanyFrom: Diane Brody, Recipephany.comSubject: Permission to Publish Recipe for Whole Wheat BrowniesDate: October 29, 2020, 1:20 PM Dear Bill, I have been a loyal subject of King Arthur for nearly 50 years, starting when I was your company’s account manager at the Boston PR firm, Robert Weiss Associates. My highlight was placing your affable bread-baking evangelist Bert Porter on talk shows. Already popular with New England audiences, this buttoned-down, down-home “Mr. King Arthur” required no selling on my part. Who else could demonstrate how to make a loaf of bread so well—even over the radio? As a bonus, I snagged Bert as my own…