• Breads,  Desserts,  Egg dishes,  Muffins,  Passover,  Pastries,  Snacks

    Whose Passover Popovers Win You Over?

    Before Passover is over, treat yourself to some popovers. Judy Geller, a dream client and the mastermind behind many industry-leading conferences and events, introduced me to these years ago. We would meet at a cafe where I could spread out advertising concepts and layouts for her to review. Then we’d linger and talk about family, holidays, and her family’s Passover Popover recipe. These popovers are so delicious, so un-Passover-ish, we might as well just call them “bread” and be done with the pretense. The other day when I called to ask if I could post the recipe, Judy asked, “Which one?” To my surprise, she has not one, but two family recipes for Passover…

  • Breakfast,  Cakes,  Muffins,  Other,  Snacks

    Jordan Marsh Blueberry Muffin Cake

    There was something about the loftiness, the berriness, and the sugary crustiness of Jordan Marsh blueberry muffins that hooked Boston in the 60s. Jordan Marsh (“Jahduns”) was Boston’s answer to Macy’s for more than 150 years, until Macy’s had the final answer and acquired it in 1996. It speaks to the power of a good snack that a sugar delivery system for tired shoppers has become a favorite memento of this late, great New England retailer. The muffin’s originator, Jordan’s baker John Pupek, kept his recipe a professional secret. This triggered Muffin Mystery Mania, when home bakers and restaurants alike set out to recreate the oversized, overstuffed muffin. For decades, the media and the…

  • Boston Brown Bread Muffins
    Breakfast,  Muffins,  Recipes

    Boston Brown Bread Muffins

    When I moved to Boston, New England was in the middle of its Muffin Era. Pewter Pot Muffin Houses had Colonial wenches serving up a couple dozen varieties which, according to the Harvard Crimson, all tasted pretty much the same except for the chocolate chip. Home bakers were obsessed with finding the “real” recipe for the legendary Jordan Marsh blueberry muffin sold in the department store’s dining room. It was a cakey mountain, topped with crusted sugar and bursting with perfectly distributed blueberries. I’ve tested several “original” recipes swearing to have come from such unimpeachable sources as the actual baker’s mechanic’s wife’s hairdresser, but was never convinced. The other Holy Grail was the moist,…